High Fidelity – ElPropósito3 min de lectura
How to tune in to what gives us the deepest satisfaction

I was born when tuning in a radio station, playing a vinyl record or listening to a cassette was simply what you did. In other words, I was born before the CD and everything that came after it. One thing I remember vividly is how you tuned a station: first you found the frequency, then you did the fine tuning. I like the analogy because it mirrors purpose and other powerful tools we have, tools we often don’t know about or don’t dare to put into words. Today, picking a channel or a station is precise, probably 100%. Yet making decisions and correcting the course of our lives, or of an organization, still works the way tuning a radio did back then. Let me explain.
Very often we run around like headless chickens (forgive the image). What does that running around really mean? Living without purpose. One of the big responsibilities that comes with declaring a life purpose is that it becomes a light that never goes out again. For me that is one of the keys to statements like these: once made, you can’t get them out of your head or your DNA. Anyone who has taken part in a workshop where a company vision was declared knows exactly what it commits them to in the short, medium and long term, for themselves and for the rest of the organization. The same happens when an organization finally defines its mission and values. And the same happens to each of us when we manage to put such powerful statements into words.
Why do I see such big responsibilities in making these statements? Truth be told, I end up seeing them more as benefits. Having different tools, levers and lights along the way shows me how much we can draw on them as we move through life. Is a statement of purpose more important than one of values, or of vision and mission? As I see it, they overlap, and each plays a key role in how we decide. Purpose is no more important than vision. Still, if we don’t know why we are in this world, things get complicated, and without a vision of where we see ourselves in the future, we have a starting point A and no destination B.
So what does drifting off course mean? We are all bound to make bad decisions at some point. Even with a code of values and ethics, nothing guarantees we will get every decision right. What these tools do guarantee, 100%, is that we can always find our way back. The great opportunity, then, is finding our own frequency, the one that always plays the music we love most, and over time fine-tuning it to the highest possible fidelity.
Warm regards and all the best,
Rodrigo Baccaro
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